Skip to main content

Posts

Showing posts from February, 2022

U.S. Wheat: Still The World’s Most Reliable Choice

     The world’s wheat buyers have heard the claim that dependable U.S. farmers produce “the world’s most reliable choice.”  U.S. Wheat Associates  (USW) and the farmers we represent believe in that claim because so many customers rely on several classes of U.S. wheat to meet their specific end-use and quality needs and because importing U.S. wheat carries less risk. The situation the world’s wheat buyers see today is uncertain. Prices are up. Exportable supplies are down. Possible market disruptions are looming. Fortunately, overseas customers know they can depend on the integrity of the U.S. supply chain, the quality of U.S. wheat and our unmatched reliability as a supplier. Here is why U.S. wheat remains the world’s most reliable choice. The U.S. “Wheat Store” is Always Open U.S. farmers overcome significant risk every year to meet domestic wheat demand and still  provide half their crop for export markets . Farmers and commercial warehouses can store an...

U.S. Wheat Associates Continues to Find Success in Virtual Programs

  With the COVID-19 pandemic still lingering in 2021, U.S. Wheat Associates (USW) continued to provide reliable, high-quality service to customers worldwide via virtual programming. The pandemic’s start quickly brought challenges that no industry in modern history had experienced on such an immediate, global scale. However,   USW quickly pivoted and adapted its programs . That experience and valued feedback we received better prepared USW to improve and expand virtual programs in 2021. USW conducted more than 315 virtual programs in 2021 and reached over 13,000 participants. This increased from 296 virtual programs and 11,000 participants in 2020, even as some regions slowly began implementing in-person activities again this year. The chart below showcases a breakdown of the types of USW programs and compares virtual participant reach in 2020 and 2021 to pre-pandemic, in-person participant numbers in 2019. “Marketing year (MY) 2021/22 combined ending stocks of major wheat expo...